Tag Archives: Worth Avenue

Decade: Opening Rapunzel’s Closet

9 Nov

We’re continuing our trip down memory lane with the opening of Rapunzel’s Closet and more of our interview with Rapunzel!

blog Coming Soon Signage Before the Opening of Rapunzel’s Closet on Royal Poinciana Way

blog Painted in her favorite signature purple

While working in her new shop, Randi soon began to acknowledge the shortage of local places to buy edgy, fashion-forward clothing. Known for its more sophisticated, tailored and polished look, Palm Beach did not offer Randi and her creative contemporaries the trend-setting selections they craved. So, in September 2003, Randi called on her innate sense of style and business savvy to open her first clothing boutique Rapunzel’s Closet, two doors down from the gift shop, on Royal Poinciana Way.

Just as Lilly Pulitzer paved the way for the pastel prints the area is often associated with, Randi introduced stodgy Palm Beach to a wide range of designers that the island’s denizens often had to pick up on their globetrotting travels. Jeans became the shops calling card, along with an eclectic mix of new and well-known fashion and accessories designers. The resulting success was instant – so much so – that just three months later Randi introduced her second boutique of the same name, on the opposite side of Palm Beach, just off chic shopping destination Worth Avenue.
blogExterior of Rapunzel’s Closet S. County

 1. What was your biggest challenge in opening the first Rapunzel’s Closet?

RES: My biggest challenge in open in the adult store is that I didn’t know how much to buy of each item.  I completely overbought.  But that was a blessing. I put the overstock in an empty frame store space on S. County and that because my next and current clothing store! 

Read more about Randi here!

See more pictures from the past decade on our Facebook Page

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